Content Marketing Manager

Remote

Full Time

Mid Level

Content Marketing Manager (Remote)

Copper isn’t just another CRM. Copper offers a comprehensive client relationship platform that helps service-centric businesses engage with clients and customers through every stage of their journey. With our native Google Workspace integration and our end-to-end suite of tools, relationship-heavy businesses can successfully nurture clients from initial interest to lifelong loyalty.

It’s an exciting time to be part of Copper. We’re expanding our product set rapidly, delivering more value to our customers and prospects. Focussing primarily on relationship-centric small businesses like Consultancies, Agencies, NPOs, Architects, Landscapers, etc. we really have an opportunity to help them succeed and build exceptional relationships.

We are currently on the hunt for a seasoned Content Marketing Manager to join our very inventive marketing team that plays a crucial role in the growth of Copper. We are a fun, down-to-earth, rosy brand that likes to provide insightful, thought-provoking content to educate, inspire, and to help Google Workspace-run organizations create enduring businesses by building authentic relationships for life.

As Content Marketing Manager you will develop and deliver the company content and communication strategy that captivates and draws in our target audiences.

What you'll do …

Craft high-quality assets, such as email copy for customer nurture and feature release campaigns, blog posts, white papers, sales collateral, website and social media content, articles and landing pages.
Collaboratively contribute to our SEO strategy. Produce web and blog content optimized for SEO, work closely with stakeholders in demand generation and web development to monitor organic traffic and make improvements to boost quality traffic.
Test copy for effectiveness, ensuring it generates interest in our products
Work with the demand generation team to craft campaigns and enhance nurture content.
Stay current with and leverage trends and emerging tactics in content marketing and experiment with new mediums and technologies to drive organic engagement.

What you’ll have …

3+ years experience in a Content Marketing Manager capacity
Experience working within content marketing in a SaaS organization
Experience developing content strategies with a balance between thought leadership and SEO
Strong comprehension of SEO principles and lead conversion strategies (experience with tools like Google Analytics and Semrush)
Knowledge and expertise in nurture and campaign email marketing best practices
Thrilling and adaptive writing style with strengths in proofreading, grammar and editing
Experience with social media and a knack for crafting snappy, succinct posts

Our teams are located in the United States, Canada and the UK. We’re remote first, and we’re an equal-opportunity employer.

At Copper we’re committed to building and empowering a diverse and inclusive environment. We recognize that diverse teams are strong teams, so we encourage people from all backgrounds to apply.

If this opportunity speaks to you, apply today! We’d love to hear from you.

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Content Marketing Manager

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